A great place to start in optimizing any web page for the search engines is to analyze the on-page factors. Things like word count, keyword density, keyword prominence and keyword count all tie the page together as well as focus it for the keywords you’re trying to rank for. Having software that can look at your site and give you this data quickly and clearly would be a definite boost for any overall web campaign.
Website Auditor Features
Website Auditor allows you to look at your website in ways you may not have thought of before. This stuff is not only for SEOs either. Website Auditor creates detailed reports that give you information you need to improve your site in easy to understand steps.
While it is true that off-page factors such as backlinking and link quality may be more important overall to your rankings this doesn’t mean that you don’t need to pay attention to on-page factors as well. It’s important to have a well optimized page before you move on to the off-page tactics. Having thousands of backlinks won’t help your site in a competitive market if your site isn’t optimized for your top keywords.
Website Auditor starts by getting the URL of the site you’re interested in optimizing as well as the keywords you’re trying to rank for. From there, it produces a report that walks you through each of the critical areas of your site and the changes you should make. It even shows how your site compares to ten of your competitors.
Once the changes have been made, you simply run the analysis again to see the improvement. You can then rinse and repeat until your site stands toe to toe with your competitor’s.
Pros and Cons of Website Auditor
Pros of Website Auditor
- Report is easy and fast to create with limited input
- Shows you how your top ten competitors stack up
- Tells you exactly what the search engines will like
- Lets you see the most important areas to put content to get your visitors’ attention
- Alerts you to the problem areas on your site
- Guides you easily through fixing them
- Explains how your site will gain in rankings
Cons of Website Auditor
- Professional version should allow saving of reports to your computer
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About the Website Auditor Developers
Link-Assistant.com is a premier publisher of SEO software including: Link Assistant, Rank Tracker, SEO SpyGlass and Website Auditor.
Cost and Licensing of Website Auditor
- Website Auditor Professional: $87.00
- There is a free version available for download to give you a feel for the interface but it has limited functionality
- Forum Access for Registered Users





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